[{"data":1,"prerenderedAt":326},["ShallowReactive",2],{"api/learn-center-post-en-GB-what-is-gamefi-and-play-to-earn-p2e":3,"en-gb/learn/web3/what-is-gamefi-and-play-to-earn-p2e-en-GB-seo":57,"footer-en-GB":62,"navigation-en-GB-learn-center":235,"api/learn-categories-en-GB":286},{"seo":4,"locale":28,"breadcrumbs":29,"excerpt":37,"featuredImage":38,"components":39,"title":5,"formattedPublishedAt":50,"geofencings":51,"category":52,"pagination":54,"campaignExternalId":8},{"title":5,"metaTitle":6,"metaDescription":7,"keywords":8,"metaRobots":8,"structuredData":9,"metaImage":10,"metaSocial":18,"canonicalURL":8,"localizations":19},"What is GameFi and play-to-earn (P2E)?","What is GameFi and play-to-earn (P2E)? | Bitstamp by Robinhood","What is GameFi and how has it helped the play-to-earn games become so popular? Read our guide to GameFi and P2E on Bitstamp by Robinhood – the original crypto exchange.",null,{},{"url":11,"mime":12,"ext":13,"width":14,"height":15,"name":16,"alt":17},"bitstampImageUrl/What_is_Game_Fi_and_play_to_earn_in_cryptopng_ecf3543afa_7fdd633f62.png","image/png",".png",1920,1080,"What_is_Game_Fi_and_play_to_earn_in_cryptopng_ecf3543afa.png","",[],[20,23,26],{"pathname":21,"locale":22},"/learn/web3/what-is-gamefi-and-play-to-earn-p2e/","en",{"pathname":24,"locale":25},"/es/learn/web3/what-is-gamefi-and-play-to-earn-p2e/","es",{"pathname":27,"locale":28},"/en-gb/learn/web3/what-is-gamefi-and-play-to-earn-p2e/","en-GB",[30,34],{"id":31,"text":32,"url":31,"asUrl":33},"/learn/web3/","Web3",true,{"id":35,"text":5,"url":27,"asUrl":36},"what-is-gamefi-and-play-to-earn-p2e",false,"\u003Cp>Web3 games built on blockchains, called play-to-earn, enable users to earn token-based gameplay rewards for playing. Incorporating financial rewards into games in this way has led to the term GameFi being used to describe the play-to-earn segment of decentralized applications.\u003C/p>\n",{"url":11,"mime":12,"ext":13,"width":14,"height":15,"name":16,"alt":17},[40],{"component":41,"props":42,"content":43,"secondaryContent":47,"ctas":48,"secondaryCtas":49,"ctasNoMarginTop":36},"section.full-text",{"centered":36,"withoutSectionContainer":36},{"text":44,"width":45,"align":46},"\u003Cp>Web3 games built on blockchains, called play-to-earn, enable users to earn token-based gameplay rewards for playing. Incorporating financial rewards into games in this way has led to the term GameFi being used to describe the play-to-earn segment of decentralized applications.\u003C/p>\n\u003Cp>Gaming has become a significant use case for blockchain technology, accounting for a substantial proportion of on-chain activity. One reason for this growth is technical advancements in gaming that enables new features and game mechanics, such as the ability to represent in-game assets, like currencies, real estate, avatars, or level-ups, using blockchain-based tokens and \u003Ca href=\"/en-gb/learn/web3/what-are-nfts-non-fungible-tokens/\">NFTs\u003C/a>. Unlike in-game purchases stored on centralized servers, NFTs can exist and be traded outside of the game environment.\u003C/p>\n\u003Cp>This has led to the development of the play-to-earn (P2E) model where players can earn token-based rewards for their successes in a game. P2E rose in popularity during the crypto bull market of 2021, with GameFi titles such as \u003Ca href=\"/en-gb/learn/cryptocurrency-guide/what-is-axie-infinity-axs/\">Axie Infinity\u003C/a>, \u003Ca href=\"/en-gb/learn/cryptocurrency-guide/what-is-the-sandbox-sand/\">The Sandbox\u003C/a>, and Splinterlands experiencing significant user growth.\u003C/p>\n\u003Cp>While the P2E model offers the opportunity for rewards, it’s important to note that there is no guarantee of returns.\u003C/p>\n\u003Ch2>History of GameFi and play-to-earn\u003C/h2>\n\u003Cp>Play-to-earn is part of the long history of game monetization. In the 1970s and 1980s, players had to insert a coin to play on arcade machines. As arcade machines gave way to home game consoles, pricing models needed to change with players purchasing a title with a one-time fee for unlimited plays, known as pay-to-play (P2P).\u003C/p>\n\u003Cp>However, with the rise of smartphones and Apple’s introduction of in-app purchases within free apps, the P2P model experienced significant disruption. As the mobile gaming market grew, many game developers switched from up-front charges to the so-called “freemium” model, where the user can play a basic version of the game for free but enhance their experience with in-game upgrades.\u003C/p>\n\u003Cp>P2E is yet another iteration in this evolution but with the added twist of enabling ownership of in-game items. While a robust GameFi ecosystem didn’t develop until around 2020, P2E first became popular among the crypto community with the launch of CryptoKitties on the \u003Ca href=\"/en-gb/learn/cryptocurrency-guide/what-is-ethereum-eth/\">Ethereum\u003C/a> blockchain in 2017.\u003C/p>\n\u003Cp>GameFi is one of the fastest-growing segments of the digital asset space and has attracted investment from some of the leading game studios, including Epic Games, Ubisoft, and Nintendo.\u003C/p>\n\u003Ch2>Elements and features of GameFi\u003C/h2>\n\u003Cp>P2E titles have huge variations in rules, earning and staking mechanics, reward structures, and more based on the games. However, there are some common features.\u003C/p>\n\u003Ch3>Asset ownership enabled by blockchain technology\u003C/h3>\n\u003Cp>GameFi exists on-chain, and elements of the game are represented as blockchain-based tokens. Fungible tokens can be used as in-game currency and non-fungible tokens (NFTs) can be used to represent unique or scarce items such as digital real estate, avatar skins (or attires), treasure, and weapons. Tokens can be traded outside of the game environment on exchanges and NFT marketplaces such as \u003Ca href=\"/en-gb/learn/web3/what-is-opensea/\">OpenSea\u003C/a> for Ethereum-based games and \u003Ca href=\"/en-gb/learn/web3/what-is-magic-eden/\">Magic Eden\u003C/a> for Solana.\u003C/p>\n\u003Ch3>DeFi elements\u003C/h3>\n\u003Cp>Some GameFi projects incorporate elements of decentralized finance (DeFi), such as staking or \u003Ca href=\"/en-gb/learn/web3/what-is-yield-farming/\">yield farming\u003C/a>. One example is Aavegotchi, where users “grow” their digital pets by staking \u003Ca href=\"/en-gb/learn/cryptocurrency-guide/what-is-aave/\">Aave’s\u003C/a> aTokens to them. “Grow” in this sense means to increase the market value of the Aavegotchi by developing specific traits that will help their characters in the game.\u003C/p>\n\u003Ch3>DAO governance\u003C/h3>\n\u003Cp>Some GameFi projects have decentralized governance via a \u003Ca href=\"/en-gb/learn/crypto-101/what-are-decentralized-autonomous-organizations-dao/\">DAO\u003C/a> structure. For instance, Decentral Games is a DAO that builds games on the \u003Ca href=\"/en-gb/learn/cryptocurrency-guide/what-is-polygon-matic/\">Polygon\u003C/a> blockchain. However, DAO governance isn’t a defining feature, as many centralized companies are also developing P2E games.\u003C/p>\n\u003Cp>GameFi Guilds are another type of DAO in the GameFi ecosystem and are inspired by the Gaming Guilds (gaming communities) popular with MMORPGs (Massively multiplayer online role-playing game, such as War of Warcraft and RuneScape). GameFi Guilds are a similar concept but with a financial element, and members may participate in shares of winnings or allow new members to borrow the assets needed to enter a game. Yield Guild Games is one example of a P2E Gaming Guild organized as a DAO.\u003C/p>\n\u003Ch2>Controversies and risks\u003C/h2>\n\u003Cp>P2E games have been the subject of some controversies in the past, and users should be aware of the risks involved.\u003C/p>\n\u003Cp>In March 2022, \u003Ca href=\"/en-gb/learn/cryptocurrency-guide/what-is-axie-infinity-axs/\">Axie Infinity\u003C/a>, which was among the most popular P2E titles at the time, suffered a major hacking incident where hackers stole over 170,000 ETH, worth close to $600 million at the time. The attackers managed to infiltrate the company behind the game, Sky Mavis, and used their access to attack the Ronin bridge, which bridges the Axie ecosystem to the Ethereum blockchain. The incident affected the popularity of the game, and Axie Infinity hasn’t been able to recover its previous popularity in an increasingly competitive GameFi landscape.\u003C/p>\n\u003Cp>In April 2022, another game, WonderHero, was hacked for $300,000. In this instance, the game’s token lost so much value so quickly that the project was forced to suspend all services.\u003C/p>\n\u003Cp>Such incidents can help illustrate the relative immaturity of the GameFi space, and cybercrime experts have warned that GameFi is a target for hackers.\u003C/p>\n\u003Cp>GameFi projects could be subject to regulation, including fines or involuntary closures. If a project is the subject of regulatory action, there is no guarantee that users would be able to access their assets, particularly if front-end interfaces are disabled, and such assets would quickly become worthless without a game to support their utility.\u003C/p>\n\u003Cp>Finally, it’s worth noting that there are many restrictions on the trading of GameFi tokens due to a combination of exchange policy and regulation.\u003C/p>\n\u003Ch2>GameFi and play-to-earn essentials\u003C/h2>\n\u003Cul>\n\u003Cli>Play-to-earn (P2E) describes a blockchain-based segment of gaming where players can earn token-based rewards, either cryptocurrencies or NFTs\u003C/li>\n\u003Cli>Play-to-earn games and the ecosystem around them are collectively known as GameFi\u003C/li>\n\u003Cli>GameFi can incorporate other elements of blockchain and cryptocurrencies, such as DeFi or DAOs\u003C/li>\n\u003C/ul>\n","full","left",{"text":17},[],[],"July 29th, 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Kingdom",{},{},{"title":195,"content":17,"items":196},"Contact",[197,202,206,210,214,218,223,228],{"noFollow":36,"isExternal":36,"name":198,"value":199,"isEmail":36,"isPhoneNumber":36,"isText":36,"showOnDesktop":33,"showOnMobile":33,"attachment":200,"geofencings":201},"Customer 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20 3868 9628","+442038689628",{},{},{"noFollow":36,"isExternal":36,"name":224,"value":225,"isEmail":36,"isPhoneNumber":33,"isText":36,"showOnDesktop":33,"showOnMobile":33,"attachment":226,"geofencings":227},"+1 800 712 5702","+18007125702",{},{},{"noFollow":36,"isExternal":36,"name":229,"value":230,"isEmail":36,"isPhoneNumber":33,"isText":36,"showOnDesktop":33,"showOnMobile":33,"attachment":231,"geofencings":232},"+352 20 88 10 96","+35220881096",{},{},"\u003Cp>Please read the general \u003Ca href=\"/legal/risk-warning/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Risk Warning\u003C/a>, and \u003Ca href=\"/legal/uk-investment-risk-warning/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Risk Summary\u003C/a> for UK residents before investing in crypto-assets. \u003C/p>\n\u003Cp>Crypto-assets services are provided by the following Bitstamp legal entities depending on client residency: (1) Bitstamp Europe S.A., which is authorized by the Commission de Surveillance du Secteur Financier (CSSF) in Luxembourg as a payment institution (licence number Z00000012) and crypto-asset service provider (licence number N00000003); Registered address: 40, avenue Monterey, L-2163 Luxembourg, Grand Duchy of Luxembourg; Registration number: B196856; (2) Bitstamp UK Ltd., which is registered with the Financial Conduct Authority (FCA) in the UK for the provision of certain cryptoassets activities under the Money Laundering Regulations (Firm Reference Number 978690); Registered address: 5 New Street Square, EC4A 3TW London, United Kingdom; Registration number: 14174243; (3) Bitstamp Ltd.with its registered address at 5 New Street Square, EC4A 3TW London, United Kingdom and registration number: 8157033; (4) Bitstamp Global Ltd., which is registered as a Virtual Asset Service Provider in the British Virgin Islands and is supervised by the British Virgin Islands Financial Services Commission (FSC); Registered address: Floor 4, Banco Popular Building, Road Town, Tortola VG1110, British Virgin Islands; Registered number: 2086429; and (5) Bitstamp Asia Pte Ltd, which is authorized by the Monetary Authority of Singapore (MAS) as a major payment institution (licence number PS20200667); Registered address: 63 Chulia Street, OCBC Centre East, #15-01, Singapore 049514; Registered number: 202016687K;\u003C/p>\n\u003Cp>Virtual currency services to US residents are provided by Bitstamp USA, Inc., which is licensed to engage in virtual currency business activity by the New York State Department of Financial Services. Licensed as a Money Transmitter by the New York State Department of Financial Services. Review a \u003Ca href=\"/legal/usa-inc/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">list of its licenses and other registrations\u003C/a> (NMLS number \u003Ca href=\"https://www.nmlsconsumeraccess.org/EntityDetails.aspx/COMPANY/1905429\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">1905429\u003C/a>) for more information; Registered address: 85 Willow Road, Menlo Park, CA 94025, United States of America; Registered number: 5481543.\u003C/p>\n\u003Cp>Investment services with regards to trading in crypto derivatives are provided by Bitstamp Financial Services Ltd., which is authorized and supervised by the Slovenian Securities Market Agency (ATVP) as a MiFiD investment firm. Trading crypto derivatives carries significant risks and may result in substantial losses. Please trade responsibly and ensure you understand the associated risks. You can find more about the risks \u003Ca href=\"/legal/financial-services/general-terms-and-conditions/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">here\u003C/a>. To help you understand the risks involved we have put together a series of \u003Ca href=\"/derivatives/key-information-documents/\" target=\"_blank\" rel=\"noopener noreferrer\">Key Information Documents (KIDs)\u003C/a> highlighting the risks and rewards related to each derivatives contract. Crypto derivatives trading is not available to customers in the US, Canada, Japan and some other countries. Bitstamp Financial Services Ltd. does not provide crypto-asset services.\u003C/p>\n\u003Cp>To find out more about which Bitstamp entity you receive services from, please check the Profile/My information in your Bitstamp account. You can read more about our legal terms, policies and disclosures \u003Ca href=\"/legal/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">here\u003C/a>.\u003C/p>\n","\u003Cp>All rights reserved © 2026 Bitstamp by Robinhood. \u003Ca href=\"https://www.nmlsconsumeraccess.org/EntityDetails.aspx/COMPANY/1905429\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">NMLS #1905429\u003C/a>\u003C/p>\n",{"items":236,"ready":33,"platformButtonText":282,"backButtonText":283,"logInButtonText":284,"signUpButtonText":285},[237,242,248,251,255,260,265,268,273,278],{"headerName":238,"sidemenuName":119,"url":239,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":240,"submenu":241,"tag":17},"Institutions","/en-gb/institutional-trading/",{},[],{"headerName":243,"sidemenuName":243,"url":244,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":245,"submenu":246,"tag":247},"Derivatives","/perpetual-futures/",{},[],"NEW",{"headerName":134,"sidemenuName":134,"url":135,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":249,"submenu":250,"tag":17},{},[],{"headerName":252,"sidemenuName":252,"url":107,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":253,"submenu":254,"tag":17},"Mobile App",{},[],{"headerName":256,"sidemenuName":256,"url":257,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":258,"submenu":259,"tag":17},"Markets","/markets/",{},[],{"headerName":261,"sidemenuName":261,"url":262,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":263,"submenu":264,"tag":17},"Earn Stake","/en-gb/crypto-staking/",{},[],{"headerName":111,"sidemenuName":111,"url":112,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":266,"submenu":267,"tag":17},{},[],{"headerName":269,"sidemenuName":269,"url":270,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":271,"submenu":272,"tag":17},"Blog","https://blog.bitstamp.net/",{},[],{"headerName":274,"sidemenuName":274,"url":275,"noFollow":36,"showInHeader":33,"showInSidemenu":33,"geofencings":276,"submenu":277,"tag":17},"Learn","/learn/",{},[],{"headerName":279,"sidemenuName":279,"url":107,"noFollow":36,"showInHeader":36,"showInSidemenu":33,"geofencings":280,"submenu":281,"tag":17},"Get Bitstamp by Robinhood app",{},[],"Go to platform","Back","Log in","Get started",[287,291,295,299,303,307,311,315,319,323],{"title":288,"url":289,"geofencings":290},"Blockchain technology","/en-gb/learn/blockchain/",{},{"title":292,"url":293,"geofencings":294},"Company profiles","/en-gb/learn/company-profiles/",{},{"title":296,"url":297,"geofencings":298},"Crypto 101","/en-gb/learn/crypto-101/",{},{"title":300,"url":301,"geofencings":302},"Crypto definitions","/en-gb/learn/crypto-definitions/",{},{"title":304,"url":305,"geofencings":306},"Crypto trading","/en-gb/learn/crypto-trading/",{},{"title":308,"url":309,"geofencings":310},"Cryptocurrency guide","/en-gb/learn/cryptocurrency-guide/",{},{"title":312,"url":313,"geofencings":314},"People profiles","/en-gb/learn/people-profiles/",{},{"title":316,"url":317,"geofencings":318},"Security","/en-gb/learn/security/",{},{"title":320,"url":321,"geofencings":322},"Tutorials","/en-gb/learn/bitstamp-tutorials/",{},{"title":32,"url":324,"geofencings":325},"/en-gb/learn/web3/",{},1775731439386]